At Yuanix, we help European brands discover a different side of China.

Yuanix is an art brand and a sourcing partner, built on a simple belief: the people who make something matter as much as the thing itself.
Yuanix is an art-led lifestyle brand and a sourcing partner, built on a simple belief: the people who make something matter as much as the thing itself.
We bring the heritage craft of China — and especially the ethnic craft traditions of the Southwest — into everyday European life. That means jewellery and textiles, but also the things you actually live with: tableware and lunchware, home and decor, regional food and drink, and more to come. Whether it's a silver ring or something on your kitchen shelf, the same standard applies — made by real hands, with a story worth telling.
Based in the Netherlands, working at the source across China's craft regions, we sit between two markets and speak to both.
Much of this craft is made by women. The hours of stitching, dyeing, weaving, washing, and folding behind every piece are women's labour, women's memory, women's skill — inherited, practiced, and too often unnamed. We name it. To us these are not just beautiful objects; they are evidence of the people who made them. That is the difference between selling a product and carrying a story.
Product Quality: Not Just Inspected, but Curated
Quality does not begin at the port.
It begins with choosing the right people to work with.
Yuanix helps European brands access products that are selected at the source, with attention to materials, production process, product story and market suitability.
We look beyond surface-level product matching and help clients understand whether a product has the right foundation for the European market.
High-Level Chinese Network
Yuanix connects clients with a broader Chinese business ecosystem.
This includes manufacturers, artisans, entrepreneurs, researchers, regional industry partners and cultural project leaders.
For European brands, this means access not only to products, but also to knowledge, context and reliable local relationships.
Inspiring Local Partners
We believe the best products come from people with identity, reputation and purpose.
Some of our partners are not anonymous suppliers. They are craft leaders, educators, designers, cooperative founders, cultural inheritors and regional entrepreneurs.
These people carry the real story behind the product.
Yuanix helps European brands work with partners whose products are not only well made, but meaningful.
We don't partner with anonymous factories. We work with people who have a name, a reputation, and a lineage worth protecting — across a growing network that spans regions, crafts, and disciplines.
Master artisans and craft communities. Certified heritage practitioners and the cooperatives, workshops, and family ateliers that keep these crafts alive — Miao silversmiths and embroiderers, Buyi batik and indigo dyers, maple-resin (枫脂染) artists, hand-weavers, potters, and makers across China's ethnic and regional traditions.
Designers and cultural leaders. Independent designers, heritage experts, and award-winning makers reinterpreting tradition for contemporary life — among them Tsinghua-trained Buyi heritage designer Ms. Luo Ting, Guizhou Village-T founder Lei Qiong, and a widening circle of designers showing at China and European fashion weeks.
Our webshop: www.our-umay.com
Women's cooperatives and social enterprises. Poverty-alleviation workshops, women-led cooperatives, and rural employment programmes where craft is also livelihood — the places where preserving a technique and supporting a community are the same act.
Regional producers and food makers. As we grow into homeware, tableware, and regional food and drink, we work with producers who carry the same provenance and quality we expect of our artisans.
Academics and researchers. University-led textile, design, and compliance specialists (Tsinghua and beyond) who ground our work in both cultural depth and European quality and market standards.
Our European partners. Brands, retailers, galleries, and buyers who believe provenance matters as much as price — who want a real, lasting relationship, not a string of transactions.
The common thread isn't a region, a craft, or a product category. It's a standard: real people, real provenance, real skill — partners with a story worth telling.